Olivia Tarpey is a British-Colombian fashion designer, creative director, storyteller and mother of two.

Olivia Tarpey is a British-Colombian fashion designer, creative director, storyteller and mother of two, known for bringing together fashion, family, travel and emotionally led visual storytelling.

Her creative journey began at an early age. From working behind the scenes in production at London Fashion Week to gaining experience in bridalwear, couture and high-street fashion, Olivia built her career around design, craftsmanship and the power of a strong visual identity. Her background gave her a deep understanding of how an idea develops from an initial concept into a complete creative world, shaped through silhouette, colour, texture, styling and narrative.

Motherhood marked the beginning of a new chapter.

After stepping away from the fashion industry to focus on raising her children, Olivia began documenting family life through her own creative lens. What started as a personal way of preserving everyday moments gradually evolved into a growing platform centred around motherhood, style, travel, design and life between two cultures.

Creative direction sits at the heart of Olivia's work. She develops each story from its earliest concept, considering the setting, styling, casting, colour palette, movement and emotional narrative behind every frame. Drawing on her fashion design background, she approaches campaigns with a designer's eye, creating imagery that feels considered, cinematic and aligned with a brand's identity.

Rather than simply placing a product within a scene, Olivia focuses on building a complete visual world around it. Whether she is developing a campaign, producing a film, styling a family shoot or creating social content, every detail is chosen to support the wider story. Her work combines elevated fashion and aspirational imagery with the warmth, unpredictability and honesty of real family life.

Her British and Colombian heritage is central to her creative perspective. Olivia's visual language is shaped by the contrast and connection between both cultures: British restraint and Colombian colour, timeless elegance and Latin warmth, quiet countryside moments and joyful family traditions. This dual heritage gives her work a distinctive identity that feels refined, vibrant and deeply personal.

Today, Olivia works across creative direction, content creation, fashion and brand storytelling. She collaborates with brands to develop ideas that feel visually beautiful but also emotionally resonant, helping products become part of a larger story rather than the sole focus of the image.

Alongside her commercial work, Olivia shares the realities of building a creative life around motherhood. She invites her audience behind the scenes of her films, campaigns, design process, family travels and return to fashion, showing that motherhood does not mean losing your creative identity. It can become a season of reinvention, ambition and discovering a new way of working.

Above all, Olivia believes that the most memorable creative work begins with feeling. A beautiful image may capture attention, but it is the story, emotion and meaning behind it that makes people remember.